OpenView Labs is network where entrepreneurs can discover insights, get exposure to content that help grow their technology businesses. The goal of this project was to expand upon the OpenView brand visual system while building out a more intuitive online experience.

OpenView Venture Partners (OpenView) is a unique venture capital firm with an equally unique value proposition. In addition to being focused exclusively on small ($5mm-$15mm) investments in B2B Software as a Service (SaaS) companies, the organization prides itself on the high level of operational, sales, recruiting, and thought leadership services it offers portfolio companies in support of their growth.

The goal of these sites is to:

Provide internal resources that help portfolio companies grow their teams through client and talent acquisition. Showcase OpenView’s thought leadership (and thus act as a key differentiator between OpenView and other venture capital firms)

What we did

User experience, visual design system and content direction.